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1.BACKGROUNDPROJECT
Ambrosia strongly supports the Chinese team in the Asian Games, hoping that the Chinese e-sports team can show their talents in the competition, and in such a grand sports meeting, of course, the most advanced technology should be used in advertising.
安慕希大力支持亞運(yùn)會(huì)中國(guó)隊(duì)伍,希望中國(guó)電競(jìng)隊(duì)伍能夠在大賽上展露頭角,這樣盛大的運(yùn)動(dòng)會(huì)上,廣告當(dāng)然也要用最先進(jìn)的技術(shù)。
Isn't that a coincidence? Angolis keeps pace with the times and is in the business of AI drawing and AI animation, so we hit it off and teamed up to produce this promotional animation generated by AI training.
這不巧了嗎?安戈力與時(shí)俱進(jìn),正在開展AI繪圖、AI制作動(dòng)畫的業(yè)務(wù),于是我們一拍即合,聯(lián)手制作了這支由AI訓(xùn)練生成的宣傳動(dòng)畫。
This creation is based on the theme of various peripherals of the participating teams, so that posters and keychains can also speak, which sounds quite crazy, let's see the actual effect together!
這次的創(chuàng)作以參賽隊(duì)伍的各種周邊為題,讓海報(bào)、鑰匙扣也能說話,聽起來挺瘆人的,讓我們一起看看實(shí)際的效果吧!
接到任務(wù)的第一步,就是解決“說話”的問題,既然是AI作品,當(dāng)然不能用選手的原聲配音了,這時(shí)候AI的創(chuàng)造力就派上了用場(chǎng)。
We intercepted the contestants' various interview sources, trained the contestants' voices with the FastVits tool, and after hours of training, we got the contestants' timbre and even the accents were imitated in place.
我們截取了選手的各類采訪音源,將選手的聲音使用FastVits工具訓(xùn)練,經(jīng)過數(shù)個(gè)小時(shí)的訓(xùn)練,我們得到了選手的音色,甚至口音也會(huì)被模仿到位。
Although the AI imitates it very similarly, after experiments, it was found that the voice output by the AI still lacks some emotion, so we recorded the dry lines with feelings, and then used the trained voice model of the player to output, so that we got the lines with the player's timbre and accent!
雖然AI模仿的已經(jīng)非常像了,但是經(jīng)過實(shí)驗(yàn)發(fā)現(xiàn)AI輸出的聲音還缺少了一些情感,于是我們錄制了帶感情的臺(tái)詞干聲,再使用訓(xùn)練好的選手聲音模型進(jìn)行輸出,這樣我們就得到了具備選手音色和口音的臺(tái)詞啦!
The next step is to train the mouth shape according to the lines, take the player's avatar, use Sadtalker, D-ID tools to train the mouth shape, after a whole day of training, a static picture will move the mouth to speak, smooth and natural.
下一步就是根據(jù)臺(tái)詞訓(xùn)練口型了,截取選手的頭像,使用Sadtalker、D-ID工具訓(xùn)練口型,經(jīng)過一整天的訓(xùn)練,一張靜態(tài)的圖片就動(dòng)嘴說起話來,流暢又自然。
Finally, the animation is synthesized, and the player's avatar with a transparent channel is spliced to the original poster and peripheral materials, and the amazing effect of static pictures is achieved!
最后就是動(dòng)畫合成了,用帶透明通道的選手頭像拼接到原本的海報(bào)和周邊素材上,就達(dá)到了靜態(tài)圖片說話的驚人效果!
3.CHARACTER SETTING
The image design produced this time was provided by the customer, and the blue and white Ambrosia yogurt echoed the team uniform, and our illustrator's top cutout technology was used to separate the images one by one, so as to facilitate the training of AI.
這次制作的形象設(shè)計(jì)由客戶提供,藍(lán)白配色的安慕希酸奶與隊(duì)服相呼應(yīng),動(dòng)用我們插畫師的頂級(jí)摳圖技術(shù)把一個(gè)個(gè)形象都分離開,這樣才方便AI的訓(xùn)練工作。
4.CAMERA VOICE DESIGN
The story chooses several different scenes, the posters held up by fans at the competition, the unfinished posters and standing signs in the office, the keychains hanging on the fans' schoolbags on the subway, and the large posters above the vending cabinets in the subway.
故事選取了幾個(gè)不同的場(chǎng)景,大賽上粉絲們舉起的海報(bào),辦公室里還沒有完成的海報(bào)和立牌,地鐵上粉絲書包上掛著的鑰匙扣,地鐵內(nèi)售貨柜上方的大海報(bào),臺(tái)詞十分接地氣,好像真正的選手在現(xiàn)實(shí)中說話,調(diào)侃著自己接的廣告,打趣又自然。
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