—Client/ 品牌方
賽默飛中國(guó)

1.BACKGROUNDPROJECT

Along the way, Thermo Fisher Scientific has experienced 40 years of rapid development in China! To celebrate its 40th anniversary, Thermo Fisher Scientific and UGLY have worked together to produce an MG animated short film with the theme of "Forty Years of Luck, Tribute to Fellow Travelers".

日月如梭，一路走來，賽默飛已經(jīng)在中國(guó)經(jīng)歷了飛速發(fā)展的40年！這一年安戈力有幸參與制作了，賽默飛這部為慶祝成立40周年，以“幸會(huì)四十年，致敬同路人”為主題的MG動(dòng)畫短片，讓我們一起來看看吧！

2.STORYBOARD

Throughout the animation, Thermo Fisher Scientific tells the true story of practitioners from the medical frontline, pharmaceutical companies, environmental monitoring, academic research and other fields from the perspective of fellow travelers, paying tribute to the fellow travelers who have grown up with Thermo Fisher Scientific in the past 40 years.

在整部動(dòng)畫中，賽默飛以同路人的視角，講述來自醫(yī)療前線、醫(yī)藥企業(yè)、環(huán)境監(jiān)測(cè)、學(xué)術(shù)研究等領(lǐng)域從業(yè)者的真實(shí)故事，致敬40年間與賽默飛共同成長(zhǎng)的同路人。

From the doctors who have been working in the frontline of treating patients for many years,to the local biomedical developers who work day and night to develop new drugs and good drugs that can afford Chinese, to the environmental monitoring team that guards the green waters and mountains of China, Thermo Fisher Scientific has always fought side by sidewith upstream and downstream partners and users in the industry, with cutting-edge technology and "China's customized" innovative solutions, boosting time and time again to surpass and break through.

從常年奮斗在救治患者一線的醫(yī)生，到不舍晝夜研發(fā)中國(guó)人能夠負(fù)擔(dān)得起的新藥、好藥的本土生物醫(yī)藥開發(fā)者，再到守護(hù)華夏大地綠水青山的環(huán)境監(jiān)測(cè)團(tuán)隊(duì)，賽默飛始終與行業(yè)上下游合作伙伴及用戶并肩作戰(zhàn)，以前沿科技與“中國(guó)定制”的創(chuàng)新解決方案，助推一次又一次的超越與突破。

Mirror sketch to show the effect

分鏡展示

3.CHARACTER SETTING

The entire animation runs through the whole text with a red beam of light, and the character lines are hard and realistic. At the beginning of the picture, a red channel of red particles converges appears, and the camera gradually shakes up, and 7 backs move forward in the red channel. The story continues to the experiment - quality inspection room - nucleic acid testing - entrepreneur's office - hospital - environmental monitoring, and finally shows the drawing of real people.

整部動(dòng)畫以紅色光束貫穿全文，人物線條硬朗，寫實(shí)。畫面開頭出現(xiàn)紅顆粒匯成的紅色通道，鏡頭逐漸上搖，7個(gè)背影在紅色通道中前行。故事一直延申到實(shí)驗(yàn)—質(zhì)檢室—核酸檢測(cè)—?jiǎng)?chuàng)業(yè)者辦公室—醫(yī)院—環(huán)境監(jiān)測(cè)，最后顯示出真實(shí)人物的畫稿。

Character line draft and colordisplay contrast effect

角色線稿與上色展示對(duì)比效果

4.CAMERA VOICE DESIGN

This is a dynamic storyboard video. The opening shot adopts a large vista, the back of five characters appears, the camera advances to the next scene, using the long-range to show the whole body of the character and the whole picture of the scene where the character is located, and then the camera advances to the close-up of the character's eyes, which is used to portray the continuous alternating switching between the subtle changes in the scenes of the character's focus, full of rhythm. In the lens, the upward view is used many times, giving people a tall and solemn feeling.

這一條態(tài)分鏡視頻。開篇鏡頭采用大遠(yuǎn)景，出現(xiàn)五個(gè)人物同行的背影，鏡頭推進(jìn)到下一個(gè)場(chǎng)景，用遠(yuǎn)景表現(xiàn)人物全身和人物所在的場(chǎng)景全貌，接著鏡頭推進(jìn)到人物眼睛特寫，用來刻畫人物專注的細(xì)微變化景別之間不斷的交替切換，富有節(jié)奏感。在鏡頭中，多次采用仰視的視角，給人高大、莊嚴(yán)的感覺。

The line drawing shows the effect separately

線稿圖單獨(dú)展示效果

Comparison of line draft and scene display

線稿與場(chǎng)景展示對(duì)比效果

Contrast effect of line draft and scene display

線稿與場(chǎng)景展示對(duì)比效果

5.SPECIAL EFFECTS

6.SPECIAL EFFECTS

7.ON SITE

8.HD WALLPAPERS

—SCRIPTWRITER /編劇&策劃

MITA

—SPLIT MIRROR /分鏡

MITA

—MIDDLE PAINTING /中間畫

ZEQI MA /CHENGWEN

—ORIGINAL PAINTER /原畫師

RUI WANG /YANZHUANG

—SCENE TEACHER /場(chǎng)景師

ZEQI MA /MINGYU LI

YANHONGSHEN

—COLOR SETTING /色定

MINGYULI

—PRODUCTION /制片

LIJUAN ZHUANG

—ANIMATOR /動(dòng)畫師

m/ MITA

—CHECKER /動(dòng)檢師

m/ MITA

—EDITING /剪輯

MITA

—SYNTHESIS /合成

m/ MITA

—SOUND&MIX /音效/混錄/錄音

MITA

—VOICE ACTOR /配音演員

MITA

9.UGLY INTRODUCTION

國(guó)內(nèi)很丑的一家公司，擁有獨(dú)立IP安戈力(UGLY)形象，在業(yè)務(wù)上定位于國(guó)內(nèi)MG動(dòng)畫制作生產(chǎn)工廠。取名于英文單詞UGLY（丑的含義），公司Slogan“丑從未如此藝術(shù)”，展現(xiàn)安戈力作為藝術(shù)創(chuàng)作理念及核心，安戈力形象在IP授權(quán)、衍生產(chǎn)品合作極度受市場(chǎng)歡迎。

UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of92.6%.It can simultaneously carry out up to21MGanimation production lines every month

安戈力運(yùn)用AE、C4D、逐幀、代碼等高技術(shù)手段制作前沿風(fēng)格MG動(dòng)畫作品，2014年成立至今服務(wù)600多個(gè)項(xiàng)目準(zhǔn)時(shí)交付率高達(dá)92.6%，每個(gè)月能同步進(jìn)行多達(dá)21條MG動(dòng)畫生產(chǎn)線

Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.

創(chuàng)立以來專注MG動(dòng)畫領(lǐng)域至今，影響力已經(jīng)由廈門快速跨向北上廣等城市，足跡也漸漸遍布世界各個(gè)角落?，F(xiàn)業(yè)界的評(píng)價(jià)：MG動(dòng)畫=安戈力，安戈力=MG動(dòng)畫，已形成行業(yè)符號(hào)。

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