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《讀書(shū)門(mén)派集訓(xùn)營(yíng)》MG動(dòng)畫(huà)——安戈力文化

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—Client/ 客戶(hù)
新東方
—Project name & type/項(xiàng)目名稱(chēng)&類(lèi)型
讀書(shū)門(mén)派集訓(xùn)營(yíng)MG動(dòng)畫(huà)
—Production House /制作方
UGLY/安戈力
—Production Date/產(chǎn)出時(shí)間
2022年9月03日
—Production cycle /制作周期
30 days


1.BACKGROUNDPROJECT

It is said that there is a sect called "New Oriental". The teacher is knowledgeable and has a profound foundation. The sect's martial arts system is first-class. Angoli joined hands with New Oriental to introduce to the audience in detail: in the New Oriental sect, each student has a unique one-stop test preparation plan.

傳說(shuō)有一個(gè)門(mén)派,名曰“新東方”。老師學(xué)識(shí)淵博,功底深厚,門(mén)派武功體系一流。安戈力攜手新東方,為觀眾詳細(xì)介紹:在新東方門(mén)派修行,每位學(xué)員都擁有專(zhuān)屬全程一站式備考計(jì)劃。


2.STORYBOARD

The designer integrates the creative elements of martial arts style to show various training methods in New Oriental learning. According to different foundations and test preparation time, each "experienced" has a unique plan for different situations. The animation reflects the basic structure of the training camp and the training process, showing the perfection and pertinence of the training program.

設(shè)計(jì)師融合武俠風(fēng)格的創(chuàng)作元素,展現(xiàn)出在新東方學(xué)習(xí)中各類(lèi)集訓(xùn)方式,根據(jù)不同基礎(chǔ)和備考時(shí)間,針對(duì)不一樣的情況,每位"歷練者"都有獨(dú)屬的方案。動(dòng)畫(huà)體現(xiàn)了集訓(xùn)營(yíng)的基本架構(gòu)以及集訓(xùn)流程,呈現(xiàn)出集訓(xùn)方案的完善性與針對(duì)性。

The majestic mountains, surrounded by smoke, a temple quietly appeared, and the transitions with martial arts atmosphere made the whole animation more chic and smooth. Under the background of the ancient style, the modern elements are skillfully integrated to make the training process in the animation more realistic and reductive.

氣勢(shì)磅礴的高山,煙霧繚繞間,一座寺廟悄然現(xiàn)身,一個(gè)個(gè)帶有武俠氣息的轉(zhuǎn)場(chǎng)讓整個(gè)動(dòng)畫(huà)更具瀟灑和流暢。古風(fēng)的大背景下,巧妙融合了現(xiàn)代元素,使動(dòng)畫(huà)中的訓(xùn)練過(guò)程更具現(xiàn)實(shí)還原性。

The animation shapes the characters into various birds, the teachers are heroic, and the students are still young. The five cultivation methods allow students to integrate all the moves and combine them at the last moment.

動(dòng)畫(huà)將人物形象塑造成為各式鳥(niǎo)類(lèi), 老師們一身英氣,學(xué)員還尚顯稚嫩。五大修煉方式讓學(xué)員將所有招式融匯貫通,最后時(shí)刻集大成于一身。


3.CHARACTER SETTING

The image design of the teacher is mainly based on raptors and rare birds, including domineering eagles, elegant peacocks, and elegant cranes, highlighting the teacher's profound knowledge and strong martial arts secrets.

老師的形象設(shè)計(jì)以猛禽和珍奇鳥(niǎo)類(lèi)為主,有優(yōu)雅的孔雀,文縐縐的仙鶴,霸氣的雄鷹,沉穩(wěn)的貓頭鷹,突出老師學(xué)識(shí)之淵博,所授武功秘籍之強(qiáng)。





4.CAMERA VOICE DESIGN

The story begins with a bird's pursuit on the way to learning. The temple built in the mountain adds a touch of hidden great Xia to New Oriental. The omni-directional companionship on the way to learning and the constant polishing of good teachers make people trust.

故事從一只小鳥(niǎo)學(xué)習(xí)路上的追尋開(kāi)始,建在山中的的廟宇,為新東方增添了一抹隱匿于世間的大俠模樣,學(xué)習(xí)路上的全方位陪伴,好老師的不斷打磨,讓人信賴(lài)。

The animation is pulled out of the cloud mountain like a magnificent landscape painting. The grand scene is indispensable, and the small details in the animation can not be ignored. It can be seen from the changes in the four seasons outside the window during hard study or the placement of desktop objects.

動(dòng)畫(huà)從氣勢(shì)滂沱的山水畫(huà)一般的云山中拉出,壯觀的大場(chǎng)景不可或缺,動(dòng)畫(huà)中的小細(xì)節(jié)更加不可忽視,不論是苦讀時(shí)窗外的一年四季變化,抑或是桌面物件的擺放,都可見(jiàn)一斑。


Character line draft and color display contrast effect

角色線(xiàn)稿與上色展示對(duì)比效果


The line drawing shows the effect separately

線(xiàn)稿圖單獨(dú)展示效果


Comparison of line draft and scene display

線(xiàn)稿與場(chǎng)景展示對(duì)比效果


5.SPECIAL EFFECTS






6.SPECIAL EFFECTS




7.ON SITE


8.HD WALLPAPERS

—SPLIT MIRROR /分鏡
LIJUAN ZHUANG /ZEQIMA /KUN
—ORIGINAL PAINTER /原畫(huà)師
JINGJING LIN
—SCENE TEACHER /場(chǎng)景師
HONGYU LI / HUIJIU /FANFAN / XIANYUYOUXIAN
—COLOR SETTING /色定
JINGJING LIN
—DIRECTOR /導(dǎo)演

SHUIZHI YIN

—PRODUCTION /制片
LIJUAN ZHUANG

—ANIMATOR /動(dòng)畫(huà)師
HEHONG /SHIGUO WNAG
—CHECKER /動(dòng)檢師
m
—SYNTHESIS /合成
SHIGUO WANG
—SOUND&MIX /音效/混錄/錄音
MUSI
—MUSIC /作曲
m / MUSI
—VOICE ACTOR /配音演員
YINCHUANGWENHUA


9.UGLY INTRODUCTION

國(guó)內(nèi)很丑的一家公司,擁有獨(dú)立IP安戈力(UGLY)形象,在業(yè)務(wù)上定位于國(guó)內(nèi)MG動(dòng)畫(huà)制作生產(chǎn)工廠(chǎng)。取名于英文單詞UGLY(丑的含義),公司Slogan“丑從未如此藝術(shù)”,展現(xiàn)安戈力作為藝術(shù)創(chuàng)作理念及核心,安戈力形象在IP授權(quán)、衍生產(chǎn)品合作極度受市場(chǎng)歡迎。
UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of92.6%.It can simultaneously carry out up to21MGanimation production lines every month
安戈力運(yùn)用AE、C4D、逐幀、代碼等高技術(shù)手段制作前沿風(fēng)格MG動(dòng)畫(huà)作品,2014年成立至今服務(wù)600多個(gè)項(xiàng)目準(zhǔn)時(shí)交付率高達(dá)92.6%,每個(gè)月能同步進(jìn)行多達(dá)21條MG動(dòng)畫(huà)生產(chǎn)線(xiàn)

Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.

創(chuàng)立以來(lái)專(zhuān)注MG動(dòng)畫(huà)領(lǐng)域至今,影響力已經(jīng)由廈門(mén)快速跨向北上廣等城市,足跡也漸漸遍布世界各個(gè)角落?,F(xiàn)業(yè)界的評(píng)價(jià):MG動(dòng)畫(huà)=安戈力,安戈力=MG動(dòng)畫(huà),已形成行業(yè)符號(hào)。


如果您想委托新作品、查看案例作品集,或者只是與我們討論幫助您找到合適的藝術(shù)家來(lái)完成特定項(xiàng)目,或者兼職第二份工作加入我們創(chuàng)作,請(qǐng)告訴我們——我們很樂(lè)意聽(tīng)取您的意見(jiàn)。

—電話(huà)/微信:

+ 8615060780280

—官方抖音/新片場(chǎng)/站酷/微博/小紅書(shū):

安戈力

—電子郵件/ QQ:

523638547@qq.com

—官方網(wǎng)站:

www.xmugly.com

—培訓(xùn)/招聘/兼職/外協(xié)/聯(lián)盟:

+ 8615060780280

- 來(lái)訪(fǎng)地址 :

總部:廈門(mén)湖里華昌路125號(hào)聯(lián)發(fā)東南天地A202

華東:上海市靜安區(qū)銅仁路229號(hào)東海SOHO21樓2112室

上海市寶山區(qū)高境三鄰橋體育文化園16號(hào)2樓

華北:北京市朝陽(yáng)區(qū)十里堡路1號(hào)171幢平房330號(hào)

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