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As the digital leader in China's catering industry, hungry adheres to the belief of passion, perfection and innovation.
This time, produced by angoli, "hungry" cooperated with Wang Yibo - "what you love comes to what you love" ice Pet Festival activity. See how angoli artists present the combination of real shooting and three-dimensional.
餓了么作為中國(guó)餐飲業(yè)數(shù)字化領(lǐng)跑者,秉承激情、極致、創(chuàng)新的信仰。
這一次,由安戈力制作,“餓了么”與王一博合作帶來(lái)“愛(ài)什么來(lái)什么”冰寵節(jié)活動(dòng)??纯窗哺炅Φ乃囆g(shù)家們?nèi)绾纬尸F(xiàn)實(shí)拍與三維的結(jié)合。
No one will refuse the experience of "stretching out clothes and opening up meals". In the past, they could only enjoy the fun of "opening up meals". Now, hungry? Rely on Alibaba ecosystem to give full play to the takeout service. From then on, let hunger and "love what comes" become the norm of life.
任何人都不會(huì)拒絕“衣來(lái)伸手,飯來(lái)張口”的體驗(yàn),過(guò)去只能享受到“飯來(lái)張口”的樂(lè)趣。現(xiàn)在,餓了么背靠阿里生態(tài),將外賣(mài)服務(wù)發(fā)揮到極致。從此以后,讓餓了么與“愛(ài)什么來(lái)什么”成為生活的常態(tài)。
視頻一經(jīng)發(fā)布,立馬引來(lái)網(wǎng)友的圍觀,點(diǎn)贊轉(zhuǎn)發(fā)數(shù)蹭蹭上漲,冰寵節(jié)活動(dòng)快速得到推廣,餓了么“愛(ài)什么來(lái)什么”的slogan迅速傳開(kāi),影響力不容小覷。
Take the hungry app interface as the background to quickly bring the audience into the use scene. As if you are hungry when you open the app, you can immediately experience the same convenience as Wang Yibo.
以餓了么APP界面作背景,將觀眾快速帶入使用場(chǎng)景。仿佛自己打開(kāi)餓了么APP也能夠馬上體驗(yàn)到和王一博一樣的方便快捷。
This cooperation with Wang Yibo is a combination of real shooting and 3D. Fully implement the theme of "what you love comes with what you love" in the film, and use 3D modeling to create a platform that you really want to get. While giving consideration to interest, it also reflects the key points of the activity.
這次與王一博的合作,作為一次實(shí)拍與三維的結(jié)合。在片中充分貫徹“愛(ài)什么來(lái)什么”的主題,將APP中的物品利用三維建模,打造出一個(gè)真正想到就是拿到的平臺(tái)。在兼顧趣味的同時(shí)體現(xiàn)出活動(dòng)要點(diǎn)。
The combination of real shooting and 3D makes the short film more vivid and interesting. The picture shows the vitality that pure shooting or simple modeling cannot convey.
實(shí)拍結(jié)合三維的運(yùn)用使得短片更生動(dòng)有趣,畫(huà)面表現(xiàn)了純粹的拍攝或單純的建模無(wú)法傳達(dá)出的活力與生命力。
The line drawing shows the effect separately
線(xiàn)稿圖單獨(dú)展示效果
6.SPECIAL EFFECTS
國(guó)內(nèi)很丑的一家公司,擁有獨(dú)立IP安戈力(UGLY)形象,在業(yè)務(wù)上定位于國(guó)內(nèi)MG動(dòng)畫(huà)制作生產(chǎn)工廠。取名于英文單詞UGLY(丑的含義),公司Slogan“丑從未如此藝術(shù)”,展現(xiàn)安戈力作為藝術(shù)創(chuàng)作理念及核心,安戈力形象在IP授權(quán)、衍生產(chǎn)品合作極度受市場(chǎng)歡迎。
UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of92.6%.It can simultaneously carry out up to21MGanimation production lines every month.
安戈力運(yùn)用AE、C4D、逐幀、代碼等高技術(shù)手段制作前沿風(fēng)格MG動(dòng)畫(huà)作品,2014年成立至今服務(wù)600多個(gè)項(xiàng)目準(zhǔn)時(shí)交付率高達(dá)92.6%,每個(gè)月能同步進(jìn)行多達(dá)21條MG動(dòng)畫(huà)生產(chǎn)線(xiàn)。
Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.
創(chuàng)立以來(lái)專(zhuān)注MG動(dòng)畫(huà)領(lǐng)域至今,影響力已經(jīng)由廈門(mén)快速跨向北上廣等城市,足跡也漸漸遍布世界各個(gè)角落。現(xiàn)業(yè)界的評(píng)價(jià):MG動(dòng)畫(huà)=安戈力,安戈力=MG動(dòng)畫(huà),已形成行業(yè)符號(hào)。
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