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《騰訊交割日》MG逐幀動畫-安戈力文化

|

—Client/ 客戶
騰訊
—Project name & type/項目名稱&類型
交割日mg動畫
—Production House /制作方
UGLY/安戈力
—Production Date/產(chǎn)出時間
2020年10月7日
—Production cycle /制作周期
15 day





1.BACKGROUNDPROJECT

Sogou, originally a subsidiary of Sohu, was launched on August 3, 2004. Its purpose is to enhance Sohu's search skills and mainly operate Sohu's search business. While searching for business, Sogou input method and Sogou high-speed browser are also launched. Sogou input method has been loved by the majority of netizens because of its excellent intelligent word recognition, fast typing function and beautifully designed skin system.

搜狗原是搜狐公司的旗下子公司,于2004年8月3日推出,目的是增強搜狐網(wǎng)的搜索技能,主要經(jīng)營搜狐公司的搜索業(yè)務(wù)。在搜索業(yè)務(wù)的同時,也推出搜狗輸入法、搜狗高速瀏覽器。搜狗輸入法以其優(yōu)秀的智能識別詞語快速打字功能和設(shè)計精美的皮膚系統(tǒng)一直受到廣大網(wǎng)友的喜愛。

In July 2020, Tencent's privatization offer to Sogou finally had the final result recently. On September 23, Sogou announced that Sogou has merged with Tencent to become its wholly-owned subsidiary, and Sogou shares will be delisted from New York. On the same day, Sohu also announced that 33.8% of Sogou's equity held by Sohu will receive $1.18 billion in this transaction. After the transaction is completed, Sohu will no longer retain any rights and interests of Sogou.

2020年7月騰訊向搜狗發(fā)出的私有化要約,終于在近日有了最終結(jié)果。9月23日搜狗發(fā)布公告,搜狗已與騰訊完成合并成為其全資子公司,搜狗股票也將從紐約所退市。同一天,搜狐也發(fā)布公告稱,搜狐持有的33.8%搜狗股權(quán)在本次交易中將獲得11.8億美元的資金,交易完成后搜狐將不再保留搜狗任何權(quán)益。




2.STORYBOARD

Sogou's joining Tencent is a mutually beneficial and win-win cooperation. After obtaining a large amount of financial support from Tencent, Sogou can better carry out software research and development, and Tencent can also make up for the weak performance of search software. For a large traffic ecosystem like Tencent, an excellent search engine is the entrance of traffic ecology, So Sogou was naturally favored by Tencent and finally got into the bag.

搜狗加入騰訊,是一項互利共贏的合作,搜狗在獲得騰訊的大量資金支持后,可以更好地進行軟件的研發(fā),而騰訊也得以補上搜索軟件性能薄弱的缺陷,以騰訊這么大一個流量生態(tài)體系來說,一個過硬的搜索引擎是流量生態(tài)的入口,于是搜狗就順理成章被騰訊看中并最終收入囊中。

At the beginning of the animation, the dog representing Sogou company surfed alone in the sea water of the Internet. On the way of surfing, Sogou met the little penguin representing Tencent. They clapped their hands and ran side by side towards the road ahead.

在動畫開始的部分,代表搜狗公司的小狗自己一個人在互聯(lián)網(wǎng)的海水中沖浪,在沖浪的途中,搜狗遇到了代表騰訊的小企鵝,兩人在會和后擊掌,并且肩并肩一起,向著前方的路奔跑去。

This means that Sogou cooperates with Tencent to go to the mountains and seas and live up to its love.

這意味著,搜狗與騰訊合作,共赴山海,不負(fù)熱愛。




3.CHARACTER SETTING

This summer, UGLY met his old friend Chanel again and made a new friend Ogilvy.

This time, Chanel invited artist LIN MA to bring the latest perfume of ROO ZU artist limited edition. Ogilvy “activated” the video concept of "Chanel's Summer", and UGLY was invited to produce this 3D & MG animation theme blockbuster. We devote ourselves to this dream journey and let the two-dimensional illustrations "live".

畫師將搜狗和騰訊畫成了可愛的小狗和騰訊qq的小企鵝,他們生動可愛的形象在動畫中令人印象深刻,兩只可愛的動物走到一起后,向著前方奔跑。象征著搜狗公司和騰訊公司的合作,雙方一同努力,奔赴更美好的明天。





4.CAMERA VOICE DESIGN

The story begins with Sogou's surfing. During his solo surfing journey, he met Tencent penguins. Tencent left the water and came to land. After crossing the jungle, they met Sogou. They were like old friends at first sight. After clapping their hands, they ran side by side on the road and ran in the direction of the sun in front of the road. Behind them, more and more people followed them, Run forward together.

故事從搜狗的沖浪開始,在獨自一人的沖浪旅途中,他遇見了騰訊企鵝,騰訊從水中離開,來到陸地上,穿過叢林后,與搜狗會合,兩位一見如故,擊掌后肩并肩跑在大路上,向著道路前方太陽所在的方向全力奔跑,背后則有越來越多的人跟隨著他們,一起向前方跑去。


Mirror sketch to show the effect

分鏡草圖展示效果


、

The line drawing shows the effect separately

線稿圖單獨展示效果


Comparison of line draft and scene display

線稿與場景展示對比效果




5.SPECIAL EFFECTS


6.SPECIAL EFFECTS






7.ON SITE



8.HD WALLPAPERS

—SCRIPTWRITER /編劇&策劃
TENG XUN
—SPLIT MIRROR /分鏡
XU GUANG


—CONCEPTION /元素設(shè)計
NIKE CHENG/YU SHUIJIE/LILI
—ORIGINAL PAINTER /原畫師
NIKE CHENG/YU SHUIJIE/LILII
—MIDDLE PICTURE /中間畫
MA ZEQI

—SCENE TEACHER /場景師
S NIKE CHENG/YU SHUIJIE/LILII
—COLOR SETTING /色定
NIKE CHENG/YU SHUIJIE/LILII
—DIRECTOR /導(dǎo)演
SHUIZHI YIN
—PRODUCTION /制片
SISSI
—ANIMATOR /動畫師
HE HONG
—SPECIAL EFFECT /特效師
HE HONG
—CHECKER /動檢師
HE HONG
—SOUND&MIX /音效/混錄/錄音
ZHOU QUAN



9.UGLY INTRODUCTION

國內(nèi)很丑的一家公司
,擁有獨立IP安戈力(UGLY)形象,在業(yè)務(wù)上定位于國內(nèi)MG動畫制作生產(chǎn)工廠。
取名于英文單詞UGLY(丑的含義),公司Slogan“丑從未如此藝術(shù)”
,展現(xiàn)安戈力作為藝術(shù)創(chuàng)作理念及核心,安戈力形象在IP授權(quán)、衍生產(chǎn)品合作極度受市場歡迎。

UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of92.6%.It can simultaneously carry out up to21MGanimation production lines every month

安戈力運用AE、C4D、逐幀、代碼等高技術(shù)手段制作前沿風(fēng)格MG動畫作品,2014年成立至今服務(wù)600多個項目準(zhǔn)時交付率高達(dá)92.6%,每個月能同步進行多達(dá)21條MG動畫生產(chǎn)線

Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.

創(chuàng)立以來專注MG動畫領(lǐng)域至今,影響力已經(jīng)由廈門快速跨向北上廣等城市,足跡也漸漸遍布世界各個角落?,F(xiàn)業(yè)界的評價:MG動畫=安戈力,安戈力=MG動畫,已形成行業(yè)符號。




—電話/微信:

+ 8615060780280

—官方抖音/新片場/站酷:

安戈力

—電子郵件/ QQ:

523638547@qq.com

—官方網(wǎng)站:

www.xmugly.com

—培訓(xùn)/招聘/兼職/外協(xié)/聯(lián)盟:

+ 8615060780280

- 來訪地址 :

總部:廈門湖里華昌路125號聯(lián)發(fā)東南天地A202

華東:上海市靜安區(qū)銅仁路229號東海SOHO21樓2112室

上海市寶山區(qū)高境三鄰橋體育文化園16號2樓

華北:北京市朝陽區(qū)十里堡路1號171幢平房330號



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